© Adult Site Broker Talk 2020 - 2024 Made with love by Zak Ozbourne
I run Adult Site Broker. We broker websites and companies for the adult space. In this podcast we’ll talk to the movers and shakers in the adult space and talk about how you can buy or sell a website or company for maximum profit and with a minimum of trouble, plus we’ll talk about the goings on in our industry.
Andy Wullmer is this week’s guest on Adult Site Broker Talk.
Andy has been a veteran of the industry for over 20 years.
He founded Sex Goes Mobile before selling it to the company he now works with, Traffic Partner.
Andy works with many verticals from porn production, to online retail, mobile offers, dating, live cams and now creator traffic for OnlyFans type sites.
Andy worked as a model agent before he started brokering traffic.
His nickname is the “TrafficCaptain” because he is recognized as a strong leader in this industry.
Andy is the CEO of mobile for Traffic Partner, with brands like Fuckbook, Sex Goes Mobile, Webbilling, Grand Slam Media, Dating partner, Cam partner, and Digital Performance.
TrafficPartner.com has been in business since 1997 and offers direct advertisers casual and mainstream dating products and apps. Mobile web and desktop versions are available in 50+ countries.
They own all of their own products or have full exclusivity.
They are constantly searching for premium quality mobile and desktop traffic from publishers and networks using their own direct top performing dating and community offers. Their business models are CPL, RevShare, PPS, CPM or CPC, thus allowing people to promote their products via affiliate, display, push, email marketing and more.
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Bruce F., host of Adult Site Broker Talk and CEO of Adult Site Broker, the leading adult website broker, who is known as the company to sell adult sites, is pleased to welcome Andy Wullmer of Traffic Partner.
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Adult Site Broker also has an affiliate program, ASB Cash, at asbcash.com, where you can earn up to 20% referring people to buy adult sites and sell adult sites to Adult Site Broker, the porn website broker.
And they are now offering a FREE marketplace for sellers with properties valued at less than their minimum listing amount of $50,000, www.asbmarketplace.com.
For more information, please visit us at www.adultsitebroker.com to help you broker adult sites.
Listen to Andy Wullmer on Adult Site Broker Talk, starting today at www.adultsitebrokertalk.com
Speaker 0 (0s): This is Bruce Friedman of Adult Site Broker and welcome to Adult Site Broker Talk, where every week we interview one of the movers and shakers of the adult industry, and we discuss what's going on in our business. Plus we give you a tip on buying and selling websites this week. This week we'll be talking with Andy Wullmer of Traffic Partner.
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Now let's feature our property the week that's for sale at adult site broker, we're proud to offer for sale, a growing and stable European tube network. The sites went online over 10 years ago and the traffic has grown every year. All of the traffic is from SEO. No traffic has been purchased. This is a great opportunity for a potential buyer to add to the traffic immediately because of the high quality of the content targeted to German and Italian languages. Google has placed the websites in good search positions.
There are over 600,000 hosted videos. Around 400,000 of them are uniquely titled. There are also about six months of videos already translated and ready to upload. So the new owner will have an easy transition. This is an opportunity for the buyer to get stable traffic and easily grow. If they put some effort into new SEO techniques and by traffic, this top of the line tube network is available for only $595,000. Now time for this week's interview, my guest today on adult site, broker talk is Andy warmer, also known as the traffic captain of traffic partner.
Andy, thanks for being with us today on adult site broker talk, oh my God. It's been way too long, my friend way too long. Now I'll tell everybody about you. Andy is a veteran of the industry for over 20 years. He was the founder of sex, goes mobile before selling it to the company. He now works with traffic partner and he works with many verticals from porn to online retail, mobile offers, dating and live camps.
He worked as a model agent before he started brokering traffic. His nickname, as I mentioned is the traffic captain because he's recognized as a strong leader in this industry. Now, Andy is the CEO of mobile for traffic partner with brands like fuck book, sex goes mobile. That sounds familiar. Web billing, grand slam media dating partner, cam partner, digital performance and more traffic partner.com has been in business since 1997 and offers direct advertisers, casual and mainstream dating products.
As well as community entertainment systems apps, mobile web and desktop versions are available in 50 plus countries. They own all of their own products or a full exclusivity. They're constantly searching for premium quality, mobile and desktop traffic from publishers and networks concerning their own direct top. Performing dating and community offers their business models are CPL, rev share PPS, CPM, or CPC. That's allowing promoting their products via affiliate display, push, email marketing, and more VIP partners will be assigned to a dedicated account manager that will not only monitor campaigns, but support you in optimizing your campaigns for the highest results and sorry, Andy.
That's all the time we have today now. Very long introduction, right? My friend, I had anything for you and Michael. Okay. So you guys do a large percentage of your work within the dating industry. Now what's the current state of affairs with dating
Speaker 1 (4m 41s): Traffic. The point is the three very different markets. And it's the, like you said, it's the adored dating, the casual dating and the mainstream dating. So I always say like they do dating is only the, that you have a one night stand find somebody who want fast text. Right? So go on that. Then the casual one is you're looking for a relationship, but you're not sure. And you only want to play around. And then the mainstream one is you want to find somebody to live together or even do it with a marriage.
And so these markets are totally different and marketing and odd, so different where you get the traffic from. And the good thing is that we have all three. So everybody who have traffic, we can find the right product for him. And of course the growing of the main stream was very high during the, the Corona virus. Because if you only want to go on a sex date, it's difficult because right now it's difficult to meet people
Speaker 0 (5m 48s): Or dangerous
Speaker 1 (5m 49s): Or dangerous. And you don't, you don't have a full body condom perhaps with the subsequent, you know, so, but the, the mainstream dating was growing extremely because you know, there's a lot of chatting before you really need people. So everybody was working out on their profile to have more time to write more about them. They uploaded more picture. There's a lot of more chat.
And as the model in our apps, my dates and I dates, it's like, people pay us per message. It's like, you go on Facebook and you have to pay like a little amount for every message. And that was for us from the profit side, super, and also for our affiliates, they made a lot of more money out of the traffic because it's not a subscription model. It's an open the message payment model. And that was for us the super success.
Okay. Okay. Now how
Speaker 0 (6m 52s): Unique is it for a company to have all three types of data?
Speaker 1 (6m 57s): Well, normally the, when I started with this, the way I direct the only the mainstream ones and the adult ones, so there was a big difference. They were not working together. Even. I remember there were shows like 2005 and 2010, where were these posts? People not even talk with it. Okay. And then there was the breakthrough was the casual dating. What was attractive for webmasters, which were sending traffic in both directions.
So it started that the DeWalt mainstream were fighting for the same traffic from the, from the same affiliates. I think one big through breakthrough was also when we had the house of slim party on the internet. That was 2015. And there was the internet in the same time as the affiliate summit west. So there was a mainstream show and an adult show at the same time in Las Vegas. And of course we are doing guys no better to rock.
So we had DMX, unfortunately he died last Friday, but we had DMX and Cypress hill on stage have made a big party. And then all this mainstream people come to me and ah, and me, because grandson, media and sex was Bubba. We will, we were the sponsors or together with
And after it, the, I know, I remember when we had the first booth at the mainstream show, like the affiliate summit east in New York, we didn't put six, goes mobile. We were pro. So we find a new name, you know? So, and then you saw also like the guys from bitter strawberry coming there and more and more doing people who went over to the, this mainstream shows.
And then we will, of course was important that we developed also our mainstream products. So we started to go into that market, but the main streamers, they never just developed sex products. So we were the pirates catching our money in bear markets. And that was a big advantage. Sure.
Speaker 0 (9m 20s): And now at all of the affiliate shows, not just affiliate summit, but all of the affiliate shows, it's gotta be 30, 35% adult people.
Speaker 1 (9m 30s): Yeah.
Speaker 0 (9m 30s): For sure. By the way, did you ever see those, those Budweiser commercials with spuds McKenzie? The party animal? Nope. Yeah. You are German, aren't you? Well, they had this dog and they called him spuds Mackenzie. And they would do all these commercials where he's in all these play, all these luxurious places with women all around and they say, spuds, Mackenzie, the party animal. Now Andy Wolf, Andy Woolmer is the party animal. Come on, man. Okay. Yeah. We
Speaker 1 (9m 58s): It's folks that German thing, we, we, we work hard, but we probably have to. Yes. We
Speaker 0 (10m 4s): Knew as October Fest will be a, definitely an example of that. So how profitable is it to buy and sell dating traffic using your company traffic partner?
Speaker 1 (10m 19s): It's, it's totally depends on the source. You know, we do a lot of testing and we have a business intelligence members in our group. They check all the traffic. If it looks like blood traffic, because on CPR, you have a lot of people that want to say, send you book traffic. They only need to put an email in. So we lose a lot of times money when we buy traffic on CPL from strange sources. But we are always willing to test, test, test that we work together with a lot of performance networks.
They have their affiliates. And so we got the traffic through them and then we have still classical affiliates and webmasters sending directly to us. And of course you see always when somebody have good traffic, you want to sell it on rev share because he knows, he knows this traffic is converting and he wants to make long term money. And CPL is always a little bit more dangerous because there's a lot of products, especially from Pakistan, from India, Philippines, and countries like this, they think, oh, they are so stupid.
They don't see when I put fake emails, but we catch them always and we don't pay them out. So don't even try it.
Speaker 0 (11m 36s): So where bot traffic was once a problem, the more traffic people like talk to, and again, you know, traffic has is not my game. Okay. And I broke her, I broke her websites, but I learned from the people I talked to and what I'm hearing more and more is bot traffic isn't as much of a problem because of all of the analytics you have,
Speaker 1 (11m 55s): You have course we have analytics, but they still try. You know, if you have a CPA model, that means people only need to put their email in. And then you got paid. It's like a lead pipe cost per lead. And of course, if the email looks good at the, at the fraud us, the fraud has, don't use old school bots where you see directly VPN IP or something, the, the cheapest become better. So you need to be better on the protection of your system.
So it's, it's like a game,
Speaker 2 (12m 27s): But you can verify email
Speaker 0 (12m 28s): Addresses. Right? I mean, there's, there's a, I mean, I know I have I've, I've, I've gone in verified my lists over and over to make sure they're scrubbed. Don't you guys use those, those tools.
Speaker 1 (12m 40s): Oh, of course. Yeah. But they, they have real, GBN mostly, they have most of the Gmail, real Gmail accounts. And they even, they even answer the image, you know, the cost of the cost of employees in India, Pakistan. And some, if you pay somebody, if you pay somebody a hundred dollars a month and do nothing else, then subscribe to different dating sites through different performance. But he even opened the email, he confirmed the email, he puts his name and even put fake pictures in it.
So, you know, it's not the classical, but of course, with all the technology bot traffic, you can see very fast detect very fast. But if, if you have this human factor and it's not for me, okay. Perhaps the definition of bot is wrong. It's like frogs, traffic. It's not what traffic it's fraud.
Speaker 0 (13m 31s): Well, no. Have you, don't you, do you guys block any countries?
Speaker 1 (13m 36s): Generally we don't block. But if we see, if we see directly that is somebody from Pakistan, especially to India, we are very careful. And we add, we pay out 30 days net. So we have at least some time to see if all this leads you brought in, you know, the classical thing is somebody bring a thousand leads. Nobody of them spent any money in the system, you know, it's it's fraught. Sure, sure.
Absolutely.
Speaker 0 (14m 7s): Now, obviously we've been in a pandemic for over a year now. How has that influenced your business?
Speaker 1 (14m 13s): Yeah. Like I told you before, for our message based and mainstream products, it was very positive for our fast six dating side. They're more or less stable because people keep in contact. But yeah, the growing wasn't the mainstream, because a lot of people, they never use the, this dating before because they went into bars or restaurants or they, you know, there were many other places to do dating, but in the pandemic they have to use dating sites. So it was a big, big growth for all dating companies.
Fabulous.
Speaker 0 (14m 45s): Now how about your life? How has the virus impacted you personally?
Speaker 1 (14m 50s): The first moment I was super angry about this because I'm not such afraid to vote. I was, you know, I lived in countries like Mexico and Venezuela. I went to the juggler desk a lot. So a lot of virus and parasites and you know, I'm not so afraid of this. And even when I see back when this started, and then it was like December, December in China, December 19, it started in China. And I was in Bangkok after I was in Taiwan.
Then I was in Manila. Then I was in Palau islands. Then January, I was back in Los Angeles, San Francisco and Vegas. Yup. Yup. And then in February, February, March, I was over, even in Columbia, I went always flights from east to west. And then the last show was the, the part of that one. And I came home and then, you know, normally I go swimming every, every, every week I go three, four times swimming. He had the public pool and one Sunday, 15 of mine, I remember 15 of match, 2020.
I went Sunday morning to my swim. I said, no, we are closed because of growth that I was like, fuck what the fuck? It's yeah,
Speaker 0 (16m 5s): Yeah. That I don't get that I don't get, do they, do they really think it's a chlorine and a pool? The Corona virus is going to even be in
Speaker 1 (16m 12s): The water. Yeah. Whatever. So then my next show, I had a show in Italy was canceled. And then my show in Israel was canceled at the show in Moscow and Kiev, all cancer. That was April and may. So I was really angry because I, you know, if you have the rhythm to go every month to one or two shows and I'm staying at home and what I was like, yeah, staying at home, what you do here, it was really angry. But then I changed to enjoying it.
So it was a nice spring last year. So I discovered a lot of nice areas here around my hometown. I cleaned up my house. I renovated some stuff. So becoming, becoming normal with it.
Speaker 0 (16m 57s): That's good. Well, for a guy that goes to, what do you do? Tell me before we started recording to about 25 shows a year, you probably, usually don't remember what your home looks
Speaker 1 (17m 6s): Like. Wait, it's like I'm 200, 200 days at home and 160 on travel. Something like that.
Speaker 0 (17m 15s): She's better you than me. Okay. Cryptocurrencies have gone pretty nuts. Now, while we're recording this, we've seen record run-ups for Bitcoin ether and other cryptocurrencies. What impact does that have on your business?
Speaker 1 (17m 30s): On the business? Not too much because the, the, the quantity of people that have Bitcoins and want to pay with this, it's too small when you see it on the worldwide population. But for me privately, I was very skeptical. When I heard first time, it was also the next 2014 and then Vegas. And I was like, I know this, this is like a big scam. And so, and then I, then I also saw the news.
It was always something was criminal, criminal activities and stuff like this. But after the drop and then 2019, I bought some, some of these cryptocurrencies only to have them. You know, like if you do investment, you have a real estate, you have stock exchange, you have some gold. So I wanted to have some cryptos on my stock. And of course they develop very nice, but I'm still it's. I have still the feeling. It's like a casino, you know, because it's, it's the same with real money, you know, here it says a Bitcoin is like 50,000 or $55,000.
Yes. Yes.
Speaker 0 (18m 45s): As we, as we tape right now, 55, 6, 3, 8, I'm looking at my desktop. Oh, three, seven. It went down
Speaker 1 (18m 54s): Three six. Bye it's. It's all about the trust of people at something, because of course, a hundred dollars, a hundred dollar bill is also only a piece of paper if you don't trust. And of course through the Corona crisis or governments in the world are printing money. Like hell. And if I, if I see a president Biden said, yeah, $1 trillion or something like this is the bank. And you say, okay, so that you see also on the stock exchange market, we had the biggest crisis of the, the last 50 years and, and all the stock exchanges go up new record, new, regular new record.
This, this is the reason because the governments are pumping so much money into the, to the market. And I think $100 is not $100 anymore. It's only because people still trust that's the underdog. So it's not bad to have some cryptocurrencies in your portfolio. I would not say, go, go for it for the full amount. But it's a very interesting project. Also. I like there's some other cryptocurrencies, they are brand new and then even better.
For example, there's one, I like Yokota the technology behind it's very way, way better than a Bitcoin, but it's not so known. So when people need to get trust, but I think cryptocurrencies will be something for the future, but who is the winner? I don't know Bitcoin was the first, but normally the first is not the winner. You see, there was my space and then there was Facebook and then you see there was Yahoo, but then there was Google. So we will see what it comes to.
But if you somebody over put some money in cryptocurrencies and split it up on the top 10, I would say, Hmm,
Speaker 0 (20m 53s): Interesting theory. I will look at that. I, right now I'm just an ether and I'm pretty happy with what's happened, but I'm holding. I'm just holding. In fact, I'm like, I might double down. Yup, exactly. Exactly. Yeah. I sold, I sold Bitcoin when it was, I thought at its peak at 19,000. Well, and then I invested in a friend of mine, said a few mutual friend of ours.
We were talking about before the, this thing said, oh, there's this new Russian cryptocurrency Putin's behind it. It's going to be big. So I took all my Bitcoin money and S and some more and put it in this thing. And it's vaporized just vaporized. You know, I'm going to be a millionaire anyway. So, well,
Speaker 1 (21m 46s): There's, there's one thing. If you buy a cryptocurrency, don't look at the value right now. Look for the people who are behind and what is the extra value that the coin brings. Right. And why Bitcoin Bitcoin is going up like this because when companies like PayPal or visa cards and other, they say, okay, we will use it. If there's the use, then a value comes into it. Yeah. Well,
Speaker 0 (22m 13s): The Elon Musk is behind Dodge coin, man. Okay. Okay. I think, I think we're gonna see the big short on that one pretty soon a big part of what you do. And what many of us do is go to the events as I talked about, and you talked about we not only display, but we network, we do business with a virus. All of that has been on hold. Now, there are virtual shows. Of course, it's not the same. How has the lack of shows affected your business?
Speaker 1 (22m 45s): It's difficult to find new people. You know, we have our stable network. We are a long time in the business. So for us, the influence, we see that we have less new, interesting affiliates. Of course we can find them through other media. So, so on the show, you can need, you can buy Google, AdSense, AdWords to find new ones. We can, we have the telegram groups, we have the Facebook groups. So there is way to find new affiliates, but the good thing on a personal choice as I'm a longtime network and this, that a friend of a friend, he shows you, you know, introductions, life introduction.
And then you sit together and you have some drinks and you have a dinner and you have a party. So this relationship is directly very strong. Instead of somebody you never saw hit you up on Skype, Hey, I have traffic and you don't know who he is, where he comes from. So it's for us, it's a little bit dropped in new affiliates. But I think the worst thing is for all the new companies, startups, you start up or companies, which are not so known. It's very difficult without shows, because I remember when I was on my first shows with sex goes mobile.
I came back and I, I had to, after 20 times more say than before they were, my first shows was, was like a really Buba for this new startup. And I think it's very difficult for new companies right now.
Speaker 0 (24m 17s): Oh, absolutely. At least, you know, people like us are already established. So people know us and people are going to come to us for things. You know, you, you have a podcast too. You do a, a, you do a, a YouTube show and it's, it's, it's very, very, very, very popular. Why don't you tell me a little bit about that?
Speaker 1 (24m 38s): Well, it it's came sorts of as Corona. And the first time I had time to look about all the videos. So I started a YouTube channel called the traffic captain. I make my YouTube channel. And then I was uploaded first, all my old videos from the parties, from the different it show events for my scuba diving for my advantage. So after a short time, I had more than 80, 90 videos up there. And I saw that I got one. Then I saw, I had 1000 subscribers, 2000 subscribers.
So now I have, now I have something like 5,700 or something like this. And then I had, I saw that other people do a lot of interviews with me. So I uploaded, I uploaded also the interviews, which they made with me. And then I started to make my own videos. So I think I have now in one year, I make like 25 30, like every two week I do an interview. And yeah, I liked this with the, with the zoom software, because I also want to see the people.
But of course, like Jason, Jason Hunt taught me, Eddie, take only the boys make your own podcast. But as I have already, so many other things to do, I stay, I I'm still the video guy I liked.
Speaker 0 (25m 57s): Yeah. Jason was, Jason was one of our first, one of our first guests on here. And he, again, he's obviously done some work for me as well. In fact, his company's doing SEO work for us. Now, now recently, a couple of things happened. The free speech coalition finally won their case on 2, 2, 5, 7 when the government backed out. But that kind of became a shallow victory because MasterCard came down with some strict new guidelines on user-generated content and changes all adult sites needed to make.
And I wouldn't be surprised if before this runs and visa does the same. In fact, I'd be surprised if they didn't, what impacts do you think this will have on the adult
Speaker 1 (26m 39s): Industry? Like I do it in this. She always find a solution. And I I'm sure there were more was cryptocurrencies. And I, I'm not sure why they already have, especially with like a big company like breathers, you know, imagine a one or two years ago they made the, they should make their own coin and then bring it to all the other dude's sites. But of course, especially for the U S market, because U S customers always pay with credit card.
It was a big impact and Europe, not so much because people here don't really pay with credit card. Only, only 40th, only 45% of the people have even a credit card and they pay with debit cards. And th there, there is no regulation because it's from the direct bank so they can do, they can pay whatever they want. That cannot be a restriction. But of course, the first moment, you know, it's always like when, when some big major players change the world, that has an impact, but the doing industry always find our, we always fight back and we find our solution.
Speaker 0 (27m 50s): We're pretty damn resilient. And you, you already, you already took the air out of my next question, because I was going to ask you, do you think long-term cryptos?
Speaker 1 (27m 60s): Yes. Yeah, of course. Because imagine, especially in countries and countries is a, like an Africa emergency cadres or third world countries. Like they called them that there is so difficult for, for people to get a bank account. And so imagine you have everything on your mobile phone and because mobile phones, everybody has, even in the poorest country, you see people with mobile phones and then it's easy.
You want to buy something. Okay. I sent you this amount of cryptocurrencies changing and they don't even know banks, you know, and then why we need, why we need banks, banks. I hate, for example, when I sent money from Germany to south America, they charge, they charge me 50, let's say, I said thousand dollars to south America. They charged me 50 bucks on my side, 50 bucks on his side and the transaction, the transaction needs five to seven business days, you know, from banks, from, from, from Germany to Bogota, it's the two main cities, two economies.
Why they need five
Speaker 0 (29m 13s): Business, not to mention well that's because they want to, they want to float your money. But, you know, I mean, not only that, but there's, there's, you know, there's currency fees and, you know, it just gets very, you know, banks make it very expensive to do business there, robbers they should.
Speaker 1 (29m 30s): Yeah, really. And so I think cryptocurrencies, especially this will take over because people only need to transact at the moment. The problem is a lot of people don't really know where to buy, to buy. You need a credit card or something to put some money in or WIA. So how does the people in these countries, they cannot get a Bitcoins because they don't have a bank account, another credit card. So, but for example, I know from Thailand that there's a lot of people, they own bars or restaurants.
You can go bring some cash money and they give you, they give you a Bitcoins for that.
Speaker 0 (30m 14s): That's interesting that, that, I didn't know, but that does not surprise me. And, and I think you're going to see more retail oriented exchange, not only bars, but shops seven 11. I mean, we have a seven 11, every 10 feet here, as you probably know. So, you know, things like that. And I think banks and the financial world is petrified of crypto personally, as, as their governments, governments are petrified of it too, because they lose control.
Speaker 1 (30m 44s): We had here Germany, we had cryptocurrencies ATM where you can buy, buy in and buy out for cryptocurrencies and the German bank control system, the Baffin, they block them all. And even the, the founder of this company now it's in prison and waiting for his case because they say he was helping two people laundering money. So yeah, it's, it's, it's still a fight, but you know, you things, they always find their way through.
I'm sure that cryptocurrency is some of them.
Speaker 0 (31m 19s): Well, banks, banks have the governments in their pockets. Let's face it and let and vice versa, vice versa. So it's one, it's one big circular thing where they want to make all the money and they don't want anybody else to it's. It's the whole
Speaker 1 (31m 33s): Thing. If you see, if you see the, when there was the big bank crisis, 2008, how many billions of tax money the governments put into these bags? Sure. That that was the biggest robbery ever.
Speaker 0 (31m 48s): It was a scam. It was a scam. Let's face it. Now our business continues to be under attack by government regulation, as well as from private companies. Like we talked about with MasterCard, of course, you porn lost their processing for awhile and X videos. As I had similar issues, what do you see our industry doing to get them off
Speaker 1 (32m 8s): Our backs? Again, I w I don't really well.
Speaker 0 (32m 12s): The governments, the government seems to always be on our backs, like the Canadian government KV, Canadian government son, you porn's back, you know, exit videos involved. Now, you know, obviously the media has jumped in with the New York times and all that. So w w what do you see our government doing to get them off
Speaker 1 (32m 31s): Our backs? It's like, I live in Germany, adhere the government. And even the rules, like if you go to German, Google dot D E you will not even find the big tube sites like YouPorn read or X videos or whatever, because they are banned from the jump and Google. We have feel so strict laws. I don't all the, all the companies which are doing really hardcore content are not in Germany. They go to Denmark, they go to Holland, they go to Switzerland, or they go to Austria.
The Germans laws for, for the
Speaker 0 (33m 22s): Just, it's not just the U S obviously it's Germany, too. Yeah. So
Speaker 1 (33m 27s): This is, since, since I started in the business, the worst thing, I might my fix this pigs, because you, the dude I broke, my, my first domain was with the dot. The E was bushy. Did it? It's like the pussy poke the in German. And I put, I put, I put a hardcore site on it and I directly got a big fine, because I put there hardcore. Then since this day, I never ever bought a.ge domain again.
Speaker 0 (33m 55s): So you've been in the business for a long time. And you've obviously done many things. What challenges have you seen in our industry since you started out over 20 or rather, I'm sorry, what changes have you seen in our industry since you started over 20
Speaker 1 (34m 10s): Years ago? Well, I was starting to sell VHS cassettes to pick video shops. Then I started, then I was selling DVDs and all Europe. Then I had my first DVD online shop. So I did e-commerce and then the mobile came out. So we sold stuff on mobile. Then they take LiveCap. You always need to adapt to a new technology. Imagine I would be still trying to say VHS and DVD to shops.
I wouldn't already out of the business. So adopting new technologies, that's the, that's the, that's the moneymaker in this industry. And of course, if you go on the content side, it becomes always more and more niche. When I, when I started the first movies we sold and produced, they were like, now it's like, yeah, really normally sex a man and woman goes to bed, have normal sex. If you, if you shoot movies like this, now nobody wants to see it.
It's not extreme, but niche disgusting. Some of these are like, but some niche it's really disgusting. Yeah. Yeah, no, I
Speaker 0 (35m 25s): Was talking about just, just standard sex. Yeah. So what, what do you see ahead for our industry? If you could look into that crystal ball,
Speaker 1 (35m 37s): Yours, and if I know it, I don't tell you, I leave a note on a podcast. You mentioned, I have a great idea. I tell it on your podcast. And then two years later, I see a new company coming out with that and I say, oh fuck. That was my idea.
Speaker 0 (35m 57s): No, but what, what direction do you see the, see the, the industry?
Speaker 1 (36m 0s): Well, I, I think that life cabin dating, these are the big groin areas, especially everything was live. We have also a platform called a mature X where we have gods can do LiveCap. They can do chatting and they can sell the content. This is this program. We have Germany since 15 years. And we, the German name was a better community, so that like amateur goods can do it.
And now we, we brought out a bunch of eggs. It's the same system, but it's more for international market. And you see that you see like only was only fans, these big platforms, it's like sex, sex, going more into the social, social media style. It's like, if people want to interact with the models, they want to be fans. They want, yeah. They, they don't want their standards. Things. They want to personalize things like that. She say in the video, yeah.
Oh yeah, Bruce. Oh yeah. Bruce or whatever. So they want their own content. They want to personalize and more social. So it's, it's interactive. It, every, I think was interactive and dating is also very interactive because the users talk between each others. Also, we are with our platform in the U S the biggest platform in the U S we have it's factbook.com. You see that, that is, that is, it's like Facebook, but it's for sex. So it's very popular.
And a lot of people in a lot of interaction, and we don't do nothing. We only bring the technical background. So let the people do their own stuff and they can talk. So interactive is the state. And of course, for all the new technology, VR, VR, it's definitely something that the next year coming up, it's still at the early age and still that's few companies, but they're already doing high quality. For example, we invested in a company called
And I think that the cheaper, the better the technology go, you know, if you see one day in Walmart or Walmart, or in other, you know, in a big supermarket, you see very nice virtual reality glasses for $99. And then it goes mainstream, but everybody have these glasses and good quality at home. And all the computer players, they will buy because they love this VIT reality games. And I was testing some of these content and by myself and man, it looks really it's.
It's like your life was to go to the room. Of course there's, since there's some technical six foot, but when you use your hands, your heads, that's no hands because you have only the eye, you can look, but then one day there are some Hollywood movies already where, where people only living in a virtual world. And I think it's, it comes to this time
Speaker 0 (39m 9s): You had sex robots too. They can be part of that.
Speaker 1 (39m 12s): Yeah. But it's not only for sex for me. For example, I would, when I come back from, from working, I like to put virtual reality or go scuba diving. At least I have, it's not the same like real school, but at least I have the view I can go. So there's a lot of cool thing. Was VR coming up. Cause the dirt industry will take it. Absolutely.
Speaker 0 (39m 35s): They're always, we're always at the front of those things. So how did you get the moniker, the traffic captain who gave it to you? Maybe you can tell us a story.
Speaker 1 (39m 45s): Well, it was like, I was always a boat. I grew up on the, the biotech CNOs of Germany. I lived in Venezuela on the sea. I was always with boats. So the captain, the captain was already there. So, and when I, and when I started with the was mobile, I made t-shirts and hoodies for my employees first. And then I was, I, of course I am. As the CEO, I had the captain and then my CML, he had first officer and then my CTO had navigator.
And by my employees, the other had crew. So, and of course the 2d is with the scanner on it. And, and it says only SGM. So it was not so offensive to where the street like Cisco's mobile, people were pubs in the Jeep. It wasn't SGM than the skull. And then your rag a little bit like the
So we made one of them. We put VIP and we only gave from, I think from the hoodies, we got, it gave only 100 away to our best affiliates. And they had the VI VIP logo on it. And that fall, we had some sexy, I don't know, some six 60. I know where for our promotion girl, and it was SGI bakes. So we had four. So that comes out at that people started to call captain, kept the captain. And of course, because of the business, we put traffic captain, but most people that they only say, captain, they don't say really traffic captain.
They said, Hey, captain, what's up. I have also the domain. I put I some, some years ago, the domain captain dot triple X for, from Steve Winyard when he was working there. And I have, I have, I have a little WordPress site on it. So if you want to check out captive dot triple X, you see also also some information about me and my travel. It's my awards. And my companies
Speaker 0 (41m 55s): I'll check. I'll check it out. Final question. I like to ask my guests this, what does Andy warmer like to do in his spare time?
Speaker 1 (42m 2s): Yeah, scuba diving. I'm a scuba diver. I'm a rescue diver. I was scuba diver for 25 years. I, I wasn't every ocean. I was swimming with sharks, wave sharks, turtles, sea lions, everything. It's, that's my, definitely my, one of my favorites hobbies. And of course I like
Speaker 0 (42m 30s): The, the, the party animal captain. All right, Andy. I'd like to thank you for being our guest today and adult site broker talk. And I hope we'll get a chance to do this again.
Speaker 1 (42m 41s): Thank you, Bruce. And I would talk to you to make the video w for my YouTube channel. Thanks everybody for listening. Make, you know, follow this subscribe for this podcast. I'm sure Bruce will have a lot of more cool, interesting guests there and see you soon. Bye-bye
Speaker 0 (42m 56s): For tip today is part four of what to do to make your site more valuable for when you decide to sell it later, trademark your website, having a trademark instantly protects your brand and makes your site more valuable. When it comes time to sell it trademarking, your site will cost an average of about $1,500, but should be more than worth the investment. When it comes time to sell it, show buyers ways you feel the site can make more money in the future. This includes showing them future plans. You may have traffic trends as well as sales trends.
If things are growing and you can show them how to grow it more, they are more likely to pay more for the site. Do something unique with your site. If you have competitors, figure a way to do it better, be different in some distinguishable way that makes you better. Your members will notice and spend more money with you. Make your site a place that people want to visit. Not just to buy things or view porn, be creative, not just one of many. Keep thinking outside the box and make positive changes on your site.
Think like a buyer when planning or updating your site. Don't think like a tech think like the consumer. We'll talk about this subject more next week. And next week we'll be talking to Maria of Best Studios.
And that's it on this week's Adult Site Broker Talk. I'd once again like to thank our guest Andy Wullmer. Talk to you next week on Adult Site Broker Talk. I'm Bruce Friedman.
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