Adult Site Broker Talk Episode 63 with performer Aerie Saunders

Adult Site Broker Talk Episode 63 with performer Aerie Saunders

Bruce F., host of Adult Site Broker Talk and CEO of Adult Site Broker, the leading adult website broker, who is known as the company to sell adult sites, is pleased to welcome Aerie Saunders of Webcam Startup.

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For more information, please visit us at to help you broker adult sites.

Listen to Aerie Saunders on Adult Site Broker Talk, starting today at

Guest Links


Speaker 0 (0s): This is Bruce Friedman of Adult Site Broker and welcome to Adult Site Broker Talk, where every week we interview one of the movers and shakers of the adult industry, and we discuss what's going on in our business. Plus we give you a tip on buying and selling websites this week. This week we'll be talking with Aerie Saunders of Webcam Startup.

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And don’t forget ASB Cash, the first affiliate program for an adult website brokerage where you can earn as much as 20% of our broker commission referring sellers and buyers to us at Adult Site Broker.

Check out ASB-Cash-dot-com for more details and to sign up. Now let's feature our property the week that's for sale at adult site broker, we're offering a rapidly growing hair shaving site, and the price for this site has just been reduced. The owner needs a fast sale for a new project.

He's working on the site, shows women getting their heads shaved. It does not show explicit content. So it's much easier to promote than most adults sites. The site creates an environment for their customers, where they feel like they're getting invited to the party of their hair, fetish dreams. They love using slogans like come join the party. There's a sister site. That's a unique method of hosting their videos in a discreet manner for their customers. The site is fueled by redirects.

This is essentially the brains of the whole operation. It handles the billing and rebilling user information and video displays. There's also a separate forum and a download store that did $5,000 in sales. The first month alone, there is no paid advertising. They go directly to their customers with targeted SEO, YouTube videos and social media. The community for this niche is very loyal and the members will help any way they can to see sites like this grow.

They'll donate. Some will even do work for the site for free. This site has a lot of room to grow with a little more time and investment. There's a mailing list of well over 1100 model's hair can be sold for thousands of extra dollars. There are trained producers for these shoots who would be happy to on after the sale. This great site is now available for only $399,000. Now time for this week's interview, my guest today, an adult site broker talk is Arie Saunders of webcam startup Arie.

Thanks for being with us today on adult side, broker talk, thank

Speaker 2 (3m 19s): You for having me. I'm so excited to be here. It's

Speaker 1 (3m 22s): A pleasure to have you. Okay. So Arie is a 24 year old performer and adult industry blogger. She CEO of webcam startup, very impressive. W C S U news, the cam land podcast, and many other sister sites. Her specialty is in model referrals, generating thousands of signups for various sites. Over the years, the specialty stems from the information that she wished she had as a new performer herself back in 2015, webcam startup is a comprehensive adult industry blog resource and guide for tips and tricks to succeeding in the indie adult industry.

In addition to helpful guides, informational videos, and regularly provided news on their platform. WC S U news. There are also directories created to assist new performers and navigating the important features on sites that they sign up for. The entire site is free to access and prioritizes model feedback directly from performers, as well as from social media to compile information, to help all performers succeed. You can find

So, first of all, airy, besides what I just mentioned, maybe you can tell me a little more about webcam startup. So

Speaker 2 (4m 46s): That was a great introduction. I wish you could introduce the site all the time. I'd be

Speaker 1 (4m 51s): Happy to, I, I'm not too expensive.

Speaker 2 (4m 55s): So what cam startup is a whole network of different sites. We've got our news site, we have our podcast, we have our site specializing in webmaster information and phone sex. Basically we have a whole network of things that apply to the indie adult industry and the most important thing about what PM startup and what it is, is providing free information where it's very hard to find niche information about certain things that are clearly written out.

And you don't have to like go through a bunch of videos to figure out what's going on. We try to break it down as easy as possible and provide it free of charge and well, mostly free of charge. We do use affiliate links and referral links. So the sites are paying us basically. Well,

Speaker 1 (5m 45s): I hope so. You're not just, you're not just doing this out of the goodness of your heart then. Huh? So I

Speaker 2 (5m 51s): Was doing it out of the goodness of my heart. And that is how I originally connected with webcam startup. I did invent the idea, but yeah, now I get paid for it, thankfully. So it's definitely better now, Hey,

Speaker 1 (6m 6s): There you go. Better, better to be paid than not to be paid. I've noticed that over the years, that's something I've learned as time's gone on. So why did webcam startups start the cam land podcast and WC S U news? So

Speaker 2 (6m 21s): Webcam startup has always been about having guides and we originally covered news as well, but we noticed a lot of keyword cannibalization within our content. And we wanted to make sure that performers were able to find the content they were looking for easily and didn't have to sift through news. And we also find a lot of the mainstream networks that models follow like AVN and expat as well. They do cover the events. They don't really go in depth into it.

It's a lot of crossover between mainstream and indie. So what we've tried to do is focus entirely on the indie industry, which brought about WCSC news and the Camlin podcast for people who don't want to scroll through a site and read what news is currently going on.

Speaker 1 (7m 10s): Okay. Now I've heard the term indie cam industry a lot. What's the differentiation between the Indy cam industry and the rest of the cam industry. So

Speaker 2 (7m 23s): The biggest identifier for me for Indy is that you manage yourself and generally it you'll be, you know, doing it from home. Your home is your home base. You probably do your own editing, your own scheduling. If you do collaborate with people, you're setting that up by yourself. No, one's taking a cut from you. Okay. So that's my main way I identify it.

Speaker 1 (7m 46s): So really it's, it's independent models. It's not models that are, that are working for studios. Yes.

Speaker 2 (7m 53s): While we do try to cover some studio news, it seems like they're very secretive sometimes. So it's a little harder to get in there. We do try to cover some of that as well. We do cover how to break up with your studio if you ever want to, because I personally almost always suggest being independent if you have the ability to sure. So yeah, we've gone into that a little bit. I think being independent is a huge thing. And if you don't need a location or equipment provided, it's definitely what I recommend.

Speaker 1 (8m 24s): Why, why should somebody be independent as opposed to, to having a place to go to work?

Speaker 2 (8m 30s): Having the place is pretty much the only benefit. There's a overwhelming amount of virtual studios that have started up that guarantee things like traffic and other various things that they can't really prove to you, that they're offering you. And you can do a lot of the things they offer yourself. If you're willing to put the time into researching and building up your audience and stuff like that. I, I don't know some studios with the physical location. It's awesome.

But it's overwhelmingly virtual these days, at least in my area of the world. I'm in the U S

Speaker 1 (9m 8s): Yep. Yeah. We just sold, we just sold a virtual studio, so I was kind of going, oh, okay. So what are the benefits to performers finding information on webcam startup?

Speaker 2 (9m 23s): Oh, I went into it a little bit before, but it's obviously that it's free. I mean, you can look up stuff offered by other performers and there's, you know, there's people offering classes that you're paying 50 to a hundred dollars for, or these like special guides that they send you in a Google drive and they're charging you X amount for it. And I think my favorite part of it is that being a performer myself, I know I'm not charging performers for this information. It's free of charge and you can also suggest ideas to us.

So say, you're like, Hey, I need a guide on how to do the underwater fetish. That's just an example because Katie did an excellent article on it. The other day we will research it. We will hire performers to actually give us their feedback or write up an article for us that are experienced and we will put it out there for free. And I think that is just super important to have out there because it's very hard to find free information, especially on niche topics like fetishes or specific sites.

Speaker 1 (10m 27s): Yeah, no, the fact it's a free resource and other people are charging that's, that's a, that's a tremendous benefit for people. You know, it's interesting. I spoke to one gentleman in Europe who was talking about the, you know, the fact that models can be affiliates. And I was like, wow, I never knew that. Maybe tell me a little bit about that. So I

Speaker 2 (10m 55s): Always tell every single model that isn't an affiliate already. Like, you need to be an affiliate because models have the network for it. We have the traffic, you can make friends with fellow performers and we also have the customer traffic, right? So if you're already promoting your links for your websites, there is no reason you can't swap that link out for an affiliate link, a referral link and just be making extra profit from it. Or if your friend wants to sign up and you're helping them get signed up and helping them with tips on how to succeed on a site, why not have them sign up under your link so you can directly see how your help is benefiting them and their success then pays you.

It totally makes sense. And it's so important for models to do.

Speaker 1 (11m 42s): Yeah, no, absolutely. Now does web webcam startup having the benefits for studios or webmasters or is it only for performs? So

Speaker 2 (11m 51s): We definitely do have some benefits, studios and web masters. We have our sister site camming and webmasters and our original creator, Nate Hammond. He was actually an SEO expert. So we have things that can assist pretty much every branch of the industry. Well, that's not my specialty. We obviously do have the guides up that people can look to and I'm, I'm still trying to become an expert myself. So I can also help a little more than your average, Joe.

Speaker 1 (12m 21s): Yeah. Nate's a brain on SEO. I mean, he, he gave me so much help and I'm, I'm an SEO and technical dummy, you know, I, I don't know a damn thing about any of that. I guess I could study it a little more, but I was always like, Nate, Nate, help me. What should I do here? And it's really funny. I'll tell you a funny story. I have all these domains. I'm up to 71 now that, yeah, that are well known. That's just related to adult site broker. Okay.

I've like cornered the market and well, there's, there's, there's stuff I'm going to do ahead, but that's another story. Anyway, I, I put like a few lines of text on all of them and I was pointing them to my, my site and I said, what do you think Wayne? W what do you think Nate? And he's like, no, take him down. Take him down. I go, he goes, the search engine was going to ban you. So it's like, okay, I will. Yeah. So I just forwarded them. But yeah, I, I almost made a brutal mistake, but our, our, our natural SEO is very good because adult site broker, obviously, you know, that's like a big search.

So anyway, but yeah, Nate, Nate's been just phenomenal and I've been aware of the company since day one. So, so how did, how did you become a CEO by the way? So

Speaker 2 (13m 44s): I became CEO last year in January. Nature's had a lot going on and we'd already gone into the partnership and he decided that he needed to take some time off. And it was only supposed to be a few months, but he, he never came back.

Speaker 1 (14m 3s): He's he's, he's enjoying the checks.

Speaker 2 (14m 6s): Yes, he is. And I will have everybody know I do the accounting and he does still get paid. I'm not ripping Nate off, but he he's great when I need him for anything technical, you can still log in and help me out with stuff like that. He is our behind the scenes guru for keeping the site functional at the very least. And I will admit, I have broken the site at least three times in the past year and a half. And he has come to the rescue,

Speaker 1 (14m 34s): Join the club. I break my side all the time. That's what that's well, that's what devs are for man. You know, that's what those are for. I got a guy. Oh, well, he always has been, no, I I've got a guy working full time now because it's, it's gotten to point where it's necessary because we have an affiliate program and we've got a podcast and we're about to launch a, well, by the time this runs we'll have launched our marketplace, you know, we're recording it like right before it's going to launch.

And it's a lot to do. There's just a lot to do, but yes, I'm very good at breaking my site. So all of us tech dummies are my dear. So, so talk to me. Okay. So you're 24 years old. Okay. You said last January, you became CEO. Yes. So you were 23. Talk about the journey. I I'm, I'm blown away. I really am. And I told you even before, when, before we started the interview, that I'm pretty blown away by you and your abilities at your tender years.

You've obviously been doing this all your adult life, been in the industry. Talk about the journey from starting as a performer to where you are today. So

Speaker 2 (15m 53s): When I started as a performer, I was actually still in high school. I was working full time while in high school. And I just, I hated my job. I was an assistant manager at a Dunkin donuts. I just needed more money. I was living with my girlfriend at the time. And I, I was just having a terrible time. I lived in New Jersey and I don't know if you're familiar with like the price of the states and everything, but New Jersey is like the most expensive state

Speaker 1 (16m 24s): Way more than way more than California. I don't think so. Oh,

Speaker 2 (16m 28s): It's up there. It's gotta be like number two or number three with California is number one. It's seriously up there. The taxes are ridiculous, but I just needed some money and I needed to be able to support myself and pay my bills and actually get a jumpstart in life. And the minimum wage at Dunkin donuts was not doing it. And

Speaker 1 (16m 50s): The coffee's great, right. Getting

Speaker 2 (16m 54s): Free lattes on the daily. That is a benefit. I do spend a lot of money on coffee now. So it's like, maybe I shoulda just kept that on the side, but I got started. And my first cam show was a joke I logged in and my room was a mess. And I was like, what am I even doing three days after I turned 18? And I'm just sitting in my computer chair, singing songs. And I got a bunch of viewers and it just, I never left after that. I loved the environment and I loved performing and connecting with people.

And I had a lot of performers along the way who I reached out to who helped me. And eventually I just kind of became like really invested in learning more about the industry, trying out new sites. And I was one of the first performers to use indie bill Preston piece to Indy bill

Speaker 3 (17m 48s): Now shut down. Yeah. I, I actually brokered it, but anyway, go ahead.

Speaker 2 (17m 54s): So Nate was looking for performers to do reviews on various sites and he reached out to any bill and was like, Hey, send me one of your performers who can write a sentence that is legible. And that is how we got put into contact. And I just kept bringing up more suggestions to him like, Hey, have you thought about doing a review on this or covering this? And he was like, you know, what do whatever you want, I'll pay you for it. And then eventually he brought me on as a partner because I was managing a lot of the communications on the site and it just kept going from there.

I mean, I, it kind of got like pushed into my lap, not to say I don't love it, but we just slowly started to pass it off to me. And it felt very natural. And I love being in this position. I always loved writing and journalism and to do it in a niche that I now work in and specialize in is awesome.

Speaker 1 (18m 53s): Well, it's, it's pretty obvious. I hear the enthusiasm and it's obvious. You're very good at it. So it sounds like you've taken it to the next level. I kind of hate that saying, but it sounds like you definitely have. So what type of adult websites are showing growth? According to webcam startup stats. So

Speaker 2 (19m 12s): Fan clubs are all the rage right now. I can tell you only fans in particular, it's crazy. The growth there is outstanding. And they, they know that, which is why they changed their referral program to be a year instead of lifetime. Got a lovely Ella. Yeah.

Speaker 3 (19m 36s): Yeah.

Speaker 2 (19m 38s): That hurt me a little bit. That hurt me right in the heart, Leo, but it's okay. But fan clubs are where it's at. If you're joining the industry or even if you're in the industry already and you don't have a fan club already just open one, the people

Speaker 1 (19m 53s): Love it. So you call, you call the clip sites, fan clubs. So

Speaker 2 (19m 57s): Fan clubs are different than clips sites.

Speaker 1 (20m 1s): Tell me, tell me about it. Okay.

Speaker 2 (20m 5s): So fan clubs are generally something that we'll have a subscription and it's going to have multiple performers on it. It's not dedicated to one performer, right? So only fans is a fan club model. Centro is something different. We call those, I guess, AMS type sites. And then we have

Speaker 1 (20m 26s): Stands for adult membership site.

Speaker 2 (20m 31s): So we then have clip sites, which you can offer individual videos for sale. And there may be a subscription feature, but it's not going to be the primary focus. So many VINs is a clip site. They have a membership, but it's not the primary focus of many beds. And then your camming site, you cam on there, and that's the primary focus. So we kind of organize it by whatever, either the site started as, or what they specialize

Speaker 1 (20m 55s): In. Okay. So webcam startup focuses not only on the camps, but also the fan clubs and the clip sites, right. And the phone

Speaker 2 (21m 4s): Sex sites, and pretty much everything like every single adult site, we have something on it. Even the adult social networks that you wouldn't even really think of they're on there. Okay.

Speaker 1 (21m 17s): All right. So what advice would you give to adult bloggers looking to get into affiliate marketing and actually make money? So first

Speaker 2 (21m 26s): You need to figure out what you want to target. Do you want to target model referrals or do you want to target customer referrals? And obviously customer referrals are going to be easier. Most sites will provide you with content to even promote, to get people to sign up. And if you're waving someone's boobs in someone's face, like that's getting signups is not super hard. If you have the ability to create a website and market that website. So outside of deciding what you're going to be marketing to do some research on SEO, that is the biggest thing.

And that will put you ahead of everybody else, because you can pay hundreds upon hundreds of dollars for traffic, but nothing will ever be the ability to organically bring viewers to your site with SEL.

Speaker 1 (22m 15s): Hm. Interesting. Yeah. I'm a man. And you know, when women waved their boobs at me, I kind of do whatever they want. So anyway, yeah. I got to tell my wife to do that more often. So tell me more about the webcam start-up team. So

Speaker 2 (22m 37s): Our team is comprised of contributors that will just contribute randomly. But our main base is myself, Katie Churchill, who is our staff news writer.

Speaker 3 (22m 48s): She does our interviews. Just talk to you recently. Yeah, she

Speaker 1 (22m 53s): Did. And I got to tell you she was delightful. She's

Speaker 2 (22m 57s): Wonderful. She like her confidence and her ability to just be honest is what drew me to her. Like she tells it how it is and I love her for that. And then we have Alec Hardy. He is our sex toy specialist, our male performers specialists. We find it very important to cover the male and female sides of the industry. So we have him there and he covers a great deal of stuff for male cameras and clip reformers.

And then we regularly receive contributions from Carrie Anthony, Greg Busyman and just various contributors. We pay a hundred dollars per pop per article. So like we, we definitely get our fair share of contributors and it's super awesome.

Speaker 1 (23m 44s): That's great. Now, are you currently looking for more contributors? Always,

Speaker 2 (23m 50s): If you have a topic you want to pitch us on the contact form it, my assistant will forward it to me and I will let you know if I want to run with it. If you search on the site and you can't find what you're looking for and you want to write about it, let me know. We're currently looking for more people with like MFC experience and chatter bait experience, all the token sites. Me and Katie are a little introverted, so we're not on the table. Oh

Speaker 1 (24m 17s): Yeah. I can really tell you guys are, are introverted. Yeah. It's very obvious. Yeah. Okay. So do you prefer working on the B2B side of the industry or the performer side? So I

Speaker 2 (24m 32s): Love the B2B side, but a lot of the people on the B2B side are, I like to call them dude bros, which is probably okay.

Speaker 1 (24m 45s): Tell me a little bit about that.

Speaker 2 (24m 48s): So the affiliate side of things and the business side of things is not heavily female dominant to begin with. And then if there are females in that side, generally they aren't performers. So I find that a lot of communications on the business side of things, they don't go that well. It's gotten to the point where I've considered creating a male persona for it.

Speaker 1 (25m 13s): Okay. Okay. What's your, what's your male name?

Speaker 2 (25m 17s): Sometimes. I just pretend to be Nate and it works. People are like, oh my gosh, Nate, you're typing so differently. You're actually making sense. Cause he loves to send cryptic emails. Yes,

Speaker 1 (25m 28s): Yes. I know. On about 12 in a row. So what she, she laughs but she knows it's true. It's like, he'll, he'll start, he'll start a, a thought. And then he sends another one and then he sends another one and then he sends

Speaker 2 (25m 41s): It over. I learned to decipher it. It's a skill of mine. That's how I've gotten this far.

Speaker 1 (25m 45s): Well, I think it's, he's used to chatting. So when he emails, he kind of emails like he chats. That's pretty funny. Yeah.

Speaker 2 (25m 54s): I just talked to him on Facebook messenger now, so I can just react to his messages. Hmm. That's a good idea. Yeah. I

Speaker 1 (26m 1s): Should have probably done that because my inbox was just getting jammed and by the way, do tell them to email me because I miss him very much. Okay. So please tell him that because I really miss Nate. I'd love to, I'd love to connect. What advice would you give new models? Just getting into performing. I would

Speaker 2 (26m 19s): Say do your research. Don't go into it naive. Don't look at the first few rows on the campsite you want to try and don't look at just the homepage on eclipse that you want to try. Look at the people on, you know, the last pages, see how long they've been on there. See how much time they've dedicated and try to keep in mind. It's not instant money. A lot of people get into the industry with the idea that they're going to instantly make thousands of dollars.

And we see the memes and the jokes like did you hear poor? Pup is paying millions for a video of you and your man. Like they're not. And you got to come into it knowing that's not what you're going to get. You're going to have to work hard. You're gonna have to invest time. And even then it, you might not make thousands of thousands of dollars. It just might be a little side hustle. So you'd have to come in with your expectations set,

Speaker 1 (27m 17s): Right? Yeah. I think people in our industry in general think that like there's gold in them there Hills and, and they, you know, they'll start a site. Okay. And then they expect the whole world to come to them and give them money. And I'm sure models are exactly the same way. Oh

Speaker 2 (27m 39s): Yeah. You think that there's this taboo with adult content. So you think that if you're willing to show all this, that you deserve X amount, but at the end of the day, there's always going to be someone online, giving away the same thing you're giving away at a cheaper price. So you have to learn to market yourself, define your price and just become comfortable with how you're going to market yourself. And the amount of time you're going to have to put in before you actually see conversions that are making a decent amount of money.

Speaker 1 (28m 13s): And that brings up a good question. Obviously with the pandemic, there's gotta be a pandemic related question because while there just does the number of performers on, on sites, like only fans is just massive now. Okay. How has that affected the market for performers? The

Speaker 2 (28m 36s): Performer turnover is absolutely horrendous. So it's affected performers in a way where you're losing a lot of trust with customers recently because they expect to buy from someone and then that person could not be there the next day. So you're having to work a little bit harder to connect with your customer and kind of show them that if you're offering like a membership or it's something that's not a one and done, but that you're going to be there the next day posting and they're going to get their money's worth.

And of course, yeah, there's always going to be like some customer that is just a pain and is like, oh,

Speaker 1 (29m 17s): Tomorrow, I can't imagine that

Speaker 2 (29m 20s): Tomorrow. You won't even be here. Give me my money's worth now, but it's definitely spiked dramatically due to the pandemic. But along with that comes the appreciation from customers who see models, working through the pandemic that haven't stopped and have been around and want to keep supporting them. So it's a double-edged sword, but it's, it's definitely a problem that over-saturation sucks. And I believe there was a study done that said like cam performers, the average cam performer stays around for like three weeks.

Wow. It's gotta be worse during the pandemic.

Speaker 1 (29m 57s): Well, yeah. And they, because like you said, they expect to get rich in a week

Speaker 2 (30m 1s): And then they log on and have three viewers and they're sorely disappointed.

Speaker 1 (30m 6s): So how much are you still performing by the way?

Speaker 2 (30m 9s): So I'm mostly doing offline stuff. Now I do fan clubs, clips. I actually recently got payment processing on my site because I'm trying to bring people over to me directly rather than through middlemen, because I get fired up about a lot of issues happening on clip sites more than I should. So I've, I've pretty much been focusing on that. I do some Twitch streams every once in a while, but I am planning on coming back to cam once things slow down on the new side of the industry throughout the summer, because you know, summer slump is notorious for being a slow time to your sleep sometimes.

Speaker 1 (30m 47s): Hm. Okay. Well you're 20 you're 24. So I'm sure you still have a lot of that youthful energy. So that's a beautiful thing. And at 63 I need my beauty rest. God knows. So how do you feel your experience as a performer gives you better insight for adult blogging? Obviously

Speaker 2 (31m 8s): I'm dealing with it firsthand. My social media feed, isn't other bloggers, it's performers. It's people. I consider my peers and my friends and people who have opinions on things going on. And I get to see it directly from their point of view. And then I get to log in to these sites and experience it myself. And it's something that is great for adult blogging because basically I'm not bullshitting like a lot of people that you can type a review about a site and say it's 10 out of 10.

Great. But do you actually log in and try to sell content on it and make money on it? Or are you just saying it's great because you logged in and your affiliate platform looked awesome. So that's very helpful having not only the experience of the affiliate side, but getting to see how other performers feel and how I feel myself logging into a site is super useful.

Speaker 1 (32m 5s): Now over the years, a lot of people in the adult industry have talked about how the, the, the affiliate model is dead. At least we're pay sites are concerned. We talked a little bit about affiliates, but how important do you think affiliate and referral programs are in this industry?

Speaker 2 (32m 22s): I think that they are very important. I think, especially for people referring customers to the site that they can make or break a site because you'll see the number one campsite is chatter bait. And it has been for some time now, and it's their affiliate program. They offer anyone who converts a customer 20% of token purchases for life. And it's a beautiful form of tracking. Not for, not for one year.

Oh my God. Don't get me started on only fans. I could talk about that for days. Chatter bait is great because they know that giving these links to their performers, their performers are going to post these links and people are actually going to click them because people are visiting chatter bait because they want to see these hot girls, right? So the hat or hot guys, or a hot bays, they have these hot people posting their links for them. That's basically, you know, that's advertising.

They didn't have to pay out of pocket for, they're only paying based on conversion. And that is an excellent system to have.

Speaker 1 (33m 31s): Right. Right. Yeah. I, you know, I mean, you, if you it's, it's an old Axiom, but if you take care of people, people will take care of you. Exactly.

Speaker 2 (33m 44s): When I post a link personally, am I going to post a link to a site that's going to pay me like 50% and nothing extra, or am I going to post a link to the site that will give me like 20%, whether they spend it on me or someone else just getting them to the site is what I needed to do. Obviously I'm going to go with the extra 20% who

Speaker 1 (34m 3s): Wouldn't absolutely. Now talk about the future plans for webcam startup, or at least anything you can divulge without killing me.

Speaker 2 (34m 13s): So Kim's startup is obviously going to just continue growing forever as the industry does, we will keep covering important news. We will keep covering important site updates and we are looking to expand even more. We are expanding our fetish lists right now to include more information about fetishes. And we have just a lot of projects that we want to get started on. Katie has started this amazing interview series, which you guys should definitely check out because we,

Speaker 1 (34m 43s): Because I'm on it.

Speaker 2 (34m 45s): Yeah, exactly. I'm on it to me. And you

Speaker 3 (34m 48s): Were actually really good.

Speaker 2 (34m 51s): So that is definitely the biggest project for webcam. Startup is going to be getting to know people in the industry, more including site owners, Cypress brokers, performers, anything like that. So if you want to be interviewed, you know, reach out to us, check that out, but basically webcam start-up. Our big plans are to evolve with the industry and we are looking forward to the next year, seeing what happens, what comes out of the pandemic once in-person events start again.

So I'm just looking forward to it. I'm going to have to start like another webinar or something because I do that all the time. I just love product.

Speaker 1 (35m 31s): Yeah. Well, I can tell you don't like sleep. So it's, it seems we share a passion dogs and you told me you have six and you beat me. We only have four. We were thinking about adopting a puppy, but we were worried about what it was going to do for our old guy. Who's on the sofa near me right now. So how do your pups and Richard, my

Speaker 2 (35m 54s): Pups enrich my life in so many ways. I mean, I don't have hobbies outside of work. So they're the only thing really that can pull me away from the computer. When one other cute little faces comes up next to my chair and it's like, all right, let's go play fetch. You know, I can't say no to that. So they, they get me out of my, my little cave in my computer room and get me to go outside. And I got quite a few of them through fostering. Yeah. Which has also been just an excellent experience.

Seeing one of my dogs in particular, he was thrown from a vehicle who had yeah. Full body of road rash. He was 40 pounds and he was not supposed to be seeing him grow and become healthy was just so wonderful. And just the love that they give and the trust that they gained back over time is awesome.

Speaker 1 (36m 49s): Yeah. It's wonderful. Yeah. We've got three rescues and a Pekinese, but we won't talk about that. Thanks. Thank you to my wife. So besides the dogs, what do you like to do in your spare time? I do quite

Speaker 2 (37m 2s): A bit of writing. I am a published author outside of the porn world. I do mostly poetry. I've entered quite a few poetry contests and placed in a few. So yeah, that's my main gig besides this. I just bought a house actually. So my most recent thing is like living in home Depot and doing home projects.

Speaker 1 (37m 26s): Oh, that's, that's, that's funny. Well, Hey, airy. I'd like to thank you for being our guest today and adults at broker talk. And I hope we'll get a chance to do this again really soon. Of course.

Speaker 2 (37m 37s): Thank you so much for having me

Speaker 1 (37m 40s): Again. It's a pleasure to have you. My broker tip today is part six of what to do to make your site more valuable for when you decide to sell it later, here's more information on what to give to a potential buyer. How well is your content been protected from piracy and what steps have you taken to protect your content? Are you using a piracy down or monitoring service? These are important facts to know what promotional tools do you offer to your affiliates? The more tools you offer, the more successful your affiliates will be.

What's your traffic breakdown by country tier one countries like the USA, Canada, the UK, Germany and Australia are the most preferred add in anything else that will add value to the sale of your property that you can think of such as what custom scripts do you use? What content management system software is on your site. Do you use billing or affiliate software like gnats? What is your retention rate? How you retain your members is of the utmost importance. How many joins and rebuilds do you have per day?

Do you buy advertising? And if so, what kind can your content make more money in the DVD or VOD markets? Or have you already taken advantage of this opportunity? How much did you spend a producer by the content that's on your site? What do you believe the content is worth now what's special or different about your site? How is it unique? Make sure and include a list of all of the websites you're selling. And in addition to any domains that come along with the sale, is there anything that adds value to the sale, provide them with any additional information upon request before giving a buyer, any information had them sign a non-disclosure agreement.

If you use a broker, the NDA will be provided for you. Good brokers like, oh, I don't know. Adult site broker have a large resource of potential buyers that are looking for properties just like yours. And they know how to deal with potential buyers. They'll also negotiate the terms of the sale, such as price and any payment terms before closing the sale, find a good escrow service to make sure that both the buyer and the seller are protected. We have those resources. Of course, we'll talk about this subject more next week.

And next week we'll be talking to Reba Rocket from Takedown Piracy.

Speaker 0 (40m 5s): And that's it for this week's Adult Site Broker Talk. I'd once again like to thank my guest, Aerie Saunders of Webcam Startup. Talk to you again next week on Adult Site Broker Talk. I'm Bruce Friedman.

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